Creative Production
Coordination of styling, props, production, and supplier communications across 4 photoshoots for Nicoli SS25.
The Project
Nicoli SS25 Collection
A full-season creative production spanning four distinct capsule photoshoots for Nicoli's Spring/Summer 2025 collection. My role encompassed styling, set design, art direction, props sourcing, and supplier coordination, ensuring each capsule maintained brand consistency while expressing a unique seasonal narrative.
Client
Nícoli
Season
SS25
Role
Styling & Art Direction
Capsules
4 Photoshoots
Capsule 1
Resort
Capsule 2
Pre-Summer
Capsule 3
Summer
Capsule 4
Beach
Workflow
Creative Process
Step 1
Brief
Client objectives, brand guidelines, and seasonal themes
Step 2
Moodboard
Visual references, colour palettes, and styling direction
Step 3
Styling & Props
Garment selection, props sourcing, and set preparation
Step 4
Shoot Day
On-set direction, real-time styling adjustments
Step 5
Post-Production
Image selection, retouching, and final asset delivery
Competencies